Bespoke Post
Go On…Open It!
Bespoke Post is a monthly box subscription company for men focused on selling cool and unique products from small brands.
However, seeing an opportunity to shift from box subscriptions to direct-to-consumer shopping, Bespoke Post wanted to place more of an emphasis on their Shop—especially with the holidays right around the corner.
Role and Approach
Tasked with writing and editing both a new and current email, respectively, I followed their brief using past email samples from the brand.
For both emails, I provided research and insights used to guide my suggestions. I not only wanted to show off my writing chops but also my understanding of modern email best practices while recommending clickworthy engagement tactics like a deal countdown designed to create more urgency—chop chop!
